I thought this article was interesting after we read about search engine optimization. It seems there are websites that publish mug shots of people who have been arrested and then charge them $300 to $400 to take down their pictures. Many of the people were found not guilty or the charges against them were dropped but that doesn’t matter to these sites, they still post their mug shots. As a result Google changed its algorithm – the sites are not eliminated but they are demoted in search results. Instead of showing up on the first page, now the sites are on the fifth page. One of the large mug shot sites was so angry that it complained on its blog that Google was endangering Americans who now could not find out about a dangerous person. I think this reinforces what we learned about the important role search engines can play in these situations – it’s good to know that they are quick to act and act responsibly.