I was just on ticketmaster and when I went to search for available tickets for a show, a box popped up prompting me to type in the “security phrase”. This wasn’t unusual because security phrases are often used on many different sites and are normally a set of letter and numbers in a strange font or with a colorful background. However, this time, I had to click on an ad which started a dish soap commercial. As the commercial played, a banner was displayed at the bottom telling me my code was “triple action clean” which was fitting with the product. I thought this was very interesting and new form of online marketing/ advertising, and I am curious to see how prevalent this method will become. Has anyone else ever come across this or have any thoughts about it?