Videos Gone Viral

In today’s lecture, we discussed the integral role that reproduction rate plays in creating a viral video. This video was initially posted in 2011 and quickly burned itself out. Last week, the video somehow resurfaced and in the past week alone received over 1.6 million views. The content was there all along, it just needed a reproduction boost and the results speak for themselves.

  • 2011: R<1
  • 2013: R>1

The video, featuring an older woman ripping a baseball from the grips of a girl (who can’t be older than 11!) at a Diamondbacks game. It’s pretty funny, check it out:


About coshmith

Tulane University Social & Online Marketing Student
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2 Responses to Videos Gone Viral

  1. Interesting. I guess it just needed something to spark sharing. Although being featured in the NY Daily News can’t hurt…

  2. Pingback: Organic Social | Epic quotes replaced with #Viral

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