The Incipience of Viral Videos

http://www.scottmonty.com/2013/09/the-incipience-of-viral-videos.html

I thought this article was particularly interesting since it relates to our upcoming projects of making a video go viral. Sometimes, some companies focus too hard on making the video go viral that it comes across as fake to consumers.

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One Response to The Incipience of Viral Videos

  1. This is consistent with what we discussed. It is very difficult to engineer virality.

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