This article presents a list of the some of the most common misconceptions about online marketing. Most of these myths have come up in class discussion, but I thought it was interesting to see these myths explained and dismissed together in one place. I was especially surprised to learn that the average social media user is over the age of 40. Overall, the article reinforces the idea that social media marketing is a necessity for all businesses by dismissing potential qualms business may hold about the world of online marketing. What other online marketing myths can you think of that were not mentioned in this article?