Social media sparks 87-year-old’s trip to Fenway

This article shows the power that social media can have. Allan Munroe, a retired Brevard County police officer and devoted Sox fan, wished to go to Fenway park for a Red Sox game but could not afford it. His granddaughter set up a GoFundMe account to raise money for Munroe to fly out to Boston. Once a Red Sox player retweeted the link to the fundraising page that Munroe’s granddaughter set up, donations started to flow in. The article remarks that Munroe was, “overwhelmed by the social media storm”. 

I found this article inspiring that so many people would donate to someone they did not know so that he could attend a baseball game. It really shows the power of social media and how it can influence so many people.

 

http://bostonherald.com/news_opinion/local_coverage/2013/09/social_media_sparks_87_year_old_s_trip_to_fenway

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2 Responses to Social media sparks 87-year-old’s trip to Fenway

  1. It is a really nice story. From a marketing perspective, it is also interesting to see how various businesses (e.g. Subaru) saw this as an opportunity to jump in, and get their name out in a positive way.

  2. noahsbbt says:

    Absolutely an incredible story, makes me happy to be from Boston and a Sox fan to see the endless support. It’s funny how he basically got 500 and was covered to make the trip until Napoli tweeted, and then his entire trip was covered through tickets from the owners wife, travel expenses from Ernie Boch who basically owns all the car dealerships on Rt. 1 leading into Boston, as well as a nice hotel room on the seaport. I love how the donations all ended up going to the Jimmy Fund and Dana Farber one of the leading cancer research centers in the world, a cause I personally raised over 6 thousand this summer in a bike ride through MA for the PMC.

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